When the NBA stars of Team USA take the court in Rio de Janeiro for Sunday's Olympics gold medal game against Serbia,sex video smotret they'll be wearing plastic bottles. Plastic bottles that have been steam-blasted, chopped into tiny pieces, melted, then turned into thread that is turned into yarn -- but plastic bottles, nonetheless.
The recycled material is made by Nike, which produces the U.S. Olympic Team's basketball uniforms. Next year, Nike becomes the NBA's official apparel provider, taking over the plum marketing perch from Adidas after striking an eight-year, $1 billion deal with the league last summer. When the 2017-18 season starts, Nike's famous logo will appear on NBA jerseys for the first time.
SEE ALSO: Olympics star Gabby Douglas is not defined by Rio's social media dramaFor basketball obsessives, this matters. It's a big deal. The company that has made itself synonymous with basketball is lining up alongside the world's greatest league. So what could the future hold in store?
To learn more about Team USA's unis -- and glean hints of what they might foretell about the duds your favorite NBA squad will be wearing when the 2017 season tips off -- we spoke with Michelle Miller, who bears the title of Olympic Senior Concept Director at Nike.
"What we always do when working on big projects is start with input from the athletes," says Miller, whose role during the basketball uniform process was to coordinate and direct teams on everything from technological innovation to coloration.
That input delivered two clear takeaways: Breathability and mobility are primary concerns for basketball players when it comes to on-court clothing.
Nike's Oregon headquarters houses the company's Sport Research Lab. There, sweat-mapping studies were performed to determine where and how basketball players sweat most profusely to inform how to design the 2016 Olympics unis.
As we spoke by phone, Team USA, decked out in its Nike kits, was in the fourth quarter of an 82-76 win over Spain in the Olympics semifinals.
"They get these athletes heated up, then they're able to look at the heat ratings from their bodies and where they sweat," Miller explains of the sweat-mapping process. "Then they take these sweat maps from many, many people and create an aggregate map to see the common areas where players sweat most."
One area of emphasis that emerged was the chest, where Miller says designers sought to create a feeling of "air flowing through the jersey." Another more readily visible result can be found lower on the body. Vents on the shorts -- indentations in the hemline common on basketball bottoms -- are moved slightly forward to increase mobility and air flow.
Nike says this year's Olympics uniforms are 51 percent lighter and 35 percent more breathable than the kits worn in 2008, which it also designed.
As for what Nike's debut NBA uniforms when the 2017-18 season begins, Miller didn't offer specifics. But he did say Team USA's kits in 2016 are a "really strong drafting point" for where the company is headed with basketball gear.
Among fans, the most controversial part of Adidas' partnership with the NBA since 2006 has been the sleeved jerseys the company introduced in 2013.
Adidas reps said the move was intended to to create a product that was more wearable for fans off the court than a normal sleeveless jersey, but the break from tradition has been widely mocked. NBA squads wear them on the court several times per season.
Might we see something similar from Nike?
Miller can't definitively say. But she did say the company uses "athletes' choice" to inform its decisions and that "what we hear is the athletes really like the jerseys they've been wearing, which is to say, shirts sans sleeves.
Nike also designs the kits for the U.S. women's basketball teams, and this year's edition comes with a twist. Players can choose between tops with standard or enlarged armholes, and between shorts with traditional or raised waistbands. Miller says Nike's male athletes haven't expressed their own desire for fit options, but that a similar setup for men's basketball isn't impossible to imagine.
On this year's kits, meanwhile, small details server the larger goal. Laser-perforated numbers eliminate the need for numbers applied to the material, which can be cumbersome even by the most microscopic of measurements. On the back hip area of the shorts are small strips of velvet-like flocking meant to provide a space for players to wipe sweat from their hands.
As for the plastic bottles sacrificed to make the uniforms, that feature was implemented in 2012 ,yet it continues to represent another slick innovation. Bottles are processed into a recycled material comprising 96 percent of the body of this year's kits. Nike since 2010 has also used that process to make soccer jerseys. And a rep says the company has so far saved 3 billion plastic bottles.
With a win over Serbia in Sunday's Olympics final, the NBA stars of Team USA can turn plastic into gold.
OnlyFans to ban sexually explicit content as if that isn't the whole point of OnlyFansWoman attempts cheek kiss with Timothée Chalamet's dad and it ends awkwardlyYes, Facebook really thinks you want to sit in VR meetingsHow to get paid on TikTokBumble adds an inEvery rover, ranked by distance traveled on the moon and MarsHow to download everything you've posted on InstagramHow to help Afghan refugees trying to escape Taliban ruleAirPods can measure respiratory rate just by listening to you breatheFirst look at Elizabeth Debicki as Princess Diana in 'The Crown' Season 5How to encrypt your computer (and why you should)Marvel's 'ShangFacebook, Google, Uber lobbying arm is hiring a director of diversity11 best tweets of the week, including a vibe warrior, Carmen Electra, and Patrick StarMuseum masterfully trolls Trump's request to borrow a Van GoghGymnast Mattie Larson said she purposely hurt herself to avoid Larry NassarHow to set multiple timers on an Apple WatchBitter ex gets the best revenge on her cheating boyfriendDemocrats, it's time to fight like Superman for truth, justice, and the American wayPolitician's emotional speech about her cancer got a standing ovation in Parliament 'Iron Fist' comics creator 'furious' over cultural appropriation complaints That time 'Rogue One' almost brought its villain back from the dead 'BBC dad' announces CNN interview with the perfect dad joke Lyft is being mighty elusive about whether it'll finally come to Australia TechSpot PC Buying Guide: 2025 Update Jared Kushner is building a skyscraper and, well, it looks like a dick Twitter finally finds a way to silence Piers Morgan — and for a good cause A teen made a website where kittens punch Trump. So, Trump unleashed his lawyers. Arianna Huffington blasts CNN over misleading headline One brewery's latest beer took the trip from the toilet to the tap Drake just shattered his Spotify record with an Apple Music record Cute grandparents are devoted to 2 things: Each other and In 'Banana for scale' is put to bed by this very weird apartment listing OnePlus 3T in Midnight Black is the phone Batman's been waiting his whole life for A woman apologizes to a drive Tech workers: Donald Trump's America is forcing us to address diversity The Real Nvidia GPU Lineup: GeForce RTX 5060 is Actually a Mediocre 5050 Lyft's 'anti No jerks allowed at Facebook's big conference People are incensed that an elitist dating app is promoting itself with racist slurs
1.5117s , 10547.0078125 kb
Copyright © 2025 Powered by 【sex video smotret】,Miracle Information Network