【Korea Archives】

After more than five monthsof excruciatingly unnecessary hype and Korea Archivesemotional torture, Crayola has finally revealed the name of the new blue crayon that will replace the now-retired Dandelion yellow color in boxes around the world.

This Tweet is currently unavailable. It might be loading or has been removed.

Crafty colorers everywhere — get ready to grip: Bluetiful.

Awful, we know.

SEE ALSO: Behold Crayola's new, thoroughly underwhelming crayon

On Thursday morning at 9 a.m. ET, Crayola made the long-awaited announcement on its Facebook page.

In a livestream that lasted less than two minutes, CEO Smith Holland — joined onstage by 12 children wearing blue crayon shirts — yelled "BLUETIFUL," and the new crayon mascot and her polka dot tights made their first appearance.

Via Giphy

The crayon's bio is already on Crayola's website. And apparently, Bluetiful enjoys coding apps and video games, along with a good relaxing DIY project.

Original image has been replaced. Credit: Mashable

After revealing images of the nameless stick of blue wax back in May, Crayola announced fans would be able to decide the crayon's name. A fan submission process then yielded the final five names:

Mashable Trend Report Decode what’s viral, what’s next, and what it all means. Sign up for Mashable’s weekly Trend Report newsletter. By clicking Sign Me Up, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy. Thanks for signing up!

1. Dreams Come Blue

2. Star Spangled Blue

3. Blue Moon Bliss

4. Reach for the Stars 

5. Bluetiful

A two-ish month voting process, which seemed to be more thorough than that of the 2016 U.S. Presidential Election then commenced, and on Sept. 14 — more than five months after this whole ordeal was announced — Crayola finally put us out of our misery.

Earlier this year, the brand new crayon was revealed at an on-campus event at Oregon State University — where the vibrant YInMn Blue pigment that inspired it was first discovered by chemist Mas Subramanian in 2009.

Cool. Change happens, we get it. But was the way this change was brought about truly necessary?

Let's take a trip down a messy memory lane before we forget this madness ever happened, shall we?

• March 2017:Crayola announces it's killing a crayon

• March 2017:Crayola kills Dandelion (RIP)

• May 2017:Crayola releases pictures of this blue crayon that still has no name, telling people to submit suggestions

• June 2017:The top five names are revealed. Now people have to vote.

• Sept. 2017:THE NAME OF A FREAKING BLUE CRAYON IS FINALLY DECIDED

An art supply announcement that spanned the course of seven months? Crayola clearly colored out of the lines with this one, but at long last, the Crayon Hunger Games have come to an end.

So artists of the world: Go forth, color, and live your lives — but never forget the light that the Dandelion crayon once brought to this world.

And as for you, Crayola — please don't put us through something like this ever again.

---

Featured Video For You

---

Cement your friendship with these easy-to-make custom friendship bracelets

---

• Life
• Social Good
• Entertainment
• Games
• Science
• Shopping
• Tech
• Deals

• Did Elon Musk push former FAA leader out? Trump admin responds after deadly plane crash
• Grindr conversation comes with an excellent Lady Gaga
• 3D printed guns: an explainer
• There may be a better way to find would
• Best GPU deal: GIGABYTE NVIDIA GeForce RTX 5080 is $1,349.99 at Best Buy
• Google Glass paired with the right software could make a big difference for kids with autism
• Twitter asks researchers to help make site less toxic
• 'Avengers'
• Roborock Saros Z70 at CES 2025: A huge flex
• Nicole Kidman reportedly playing Gretchen Carlson in Fox News harassment film

• Apple's AirPower might come soon. Here's the evidence.
• Someone hung dummies near a Trump/Pence yard sign in Florida
• Hillary Clinton's email nightmare resurfaces with 11 days to go
• Please enjoy Kylie Jenner's bizarre, sexy Snapchat story about making lasagna
• President Obama explains why Michelle will never run for office
• Greenland’s fastest melting glacier slowed down and that’s bad news
• Elon Musk’s Boring Company tunnel didn't impress Virginia officials
• This Twitter thread explores the ridiculous things people do in ads for bathtub trays
• Dad who dressed as Princess Peach for his daughter addresses critics in open letter
• Glowing Vincent van Gogh costume will illuminate your Halloween

• Amazon CEO tries to sell kids on working on the moon
• MoviePass is dying and the memes are brutal
• Facebook is ready to start making serious money off WhatsApp
• Take a mental swim with these live marine life cams
• The Babelio sound machine is for babies. I love it anyway.
• Creative Photoshoppers make damaged lawn seem interesting
• Trump tweets about 'Alfonse' Capone and truly what is happening?
• Naming planets in 'No Man's Sky' will probably be like this comic
• Best vacuum deal: Get the Dyson V8 Plus cordless vacuum for $120 off
• Kylie Jenner still doesn't know cornrows are a bad idea

• Best fitness deal: The Merach R50 rowing machine is 35% off at Amazon
• U.S. states sue Trump administration over lift of 3D printable guns ban
• Mozilla is redesigning its logo to represent its diverse products
• How Lonelygirl15 taught us to doubt everything on the internet
• Ruggable x Jonathan Adler launch: See the new designs
• Tom Hardy as Al Capone has to be seen to be believed: Photo
• Extreme heat brings temperatures over 90 degrees to the Arctic Circle
• Leaked document shows Google's plans for its censored search engine in China
• New 'browser syncjacking' cyberattack lets hackers take over your computer via Chrome
• Extreme heat brings temperatures over 90 degrees to the Arctic Circle